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This is the first post in a series called WINE: WHAT IT BE that promises NOT to be your Daddy’s Traditional Boring Wine Commentary, promise.

I’m BORED with the Robert Parker-Ralph Nader-Consumer Reports Approach to wine, the most metaphysical alchemical substance in the Universe.
Check out how Food writers write about Food, or how Erotica authors talk [...]

Please watch this video and help me KILL once and for all the misperception that a wine’s “kosher” status makes the wine anything less (or more) than exactly what it is.
We carry 3 great wines from Israel that just happen to be kosher but I don’t want you to try them (or not) because they are kosher. [...]

First off and most important – THANKS to Tim Elliott, who heads our publicist Acan Media , for making us look SOOO much more presentable with an upgraded blog that has a consistent look-and-feel to our Israeli Wine Direct wine marketing site!
Stay tuned here for a more consistent posting schedule from me – plus, this site now [...]

Hey – here’s a link to the 3rd videocast I have done to date and posted on our YouTube platform.
The theme is the importance of DIRECT MARKETING and messaging in all of your core life activities…like interviewing for a job, proposing marriage, or…..consumer and trade marketing if you are a small boutique winery in Israel.
Enjoy!
Are [...]

We're using every possible avenue to get the word out about great wine and winemakers from Israel, including videos on YouTube!
Follow this link to view my first video cast in a series about wine from Israel and Living Your Dream.
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